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Permanent; Full-time |
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Key
Skills: |
social media marketing; conventional marketing;
written communication; verbal communication; cooking and culinary
savvy; web site maintenance; binlingual (French and English); creativity
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| Location: |
Saint John, NB, Canada |
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Creative
Social Media Marketing Guru: For Foodies with “Friends” - Saint John, NB
Are you an experienced marketing manager with a passion and proven
talent for successfully using social media tools to reach
customers? Are you a creative go-getter who would much rather
lead than “follow”? Do you have a flare for food that you love to
share with others? If so, we have an opportunity that will really
get your marketing career cooking!
The Company
Our client, Crosby’s Molasses Company, is a family-owned and operated
business that has been successfully producing quality food products for
over 125 years. Their flagship product, Crosby’s Molasses, is a
household name. Crosby's has a very strong commitment to quality
and to their employees, who are a key reason for their success.
The Opportunity
Crosby’s is currently looking for a “Creative Connections
Manager”. In this exciting new role, you will harness the power
of social media while also utilizing more traditional marketing
techniques to raise the profile of Crosby’s Molasses as a must-have
ingredient for today’s modern cook. You will have the opportunity
to use your knowledge of social networking, your passion for cooking,
and your connections in the foodie community to build a community of
loyal customers. As an advocate for the company and its products,
you will be responsible for constantly finding and communicating ways
to help customers get Crosby’s products out of the cupboard and onto
the plate. You will also update the company’s website with news
and information that will encourage users to return again and again and
ensure that Crosby’s “cookies” are ubiquitous in both users’ kitchens
and their cache.
The Requirements
As our ideal candidate, you have a post-secondary degree or diploma in
Marketing and several years of marketing experience. You have a
proven track record using conventional and more modern marketing
techniques to successfully reach and appeal to customers. You
have demonstrated a strong ability to develop and implement ambitious
marketing strategies. Superior written and verbal communication
skills and strong attention to detail are requirements for this
role. You have above average culinary skills and the ability to
create and test new recipes. Advanced expertise using a variety
of social media tools successfully for business purposes is a
must. You have a strong ability to network and work with members
of the community and are known for thinking outside the box.
Experience with website maintenance and bilingualism (English and
French) are definite assets.
The Rewards
A very good salary and benefits package, excellent working hours and a
great working environment, where high value is placed on all
employees. People come first at Crosby’s!
To Apply
To apply for this position, please send your resume and cover letter in
confidence to Vicki Meltzer at vicki@people-reach.com. We will treat
any inquiry or resume received with the utmost confidentiality. Under
no circumstances will we submit your resume to any client without your
prior approval.
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